We tell ourselves stories everyday: about our existing circumstances, and about who we are in relation to the world around us.
And when you tell yourself a story repeatedly, it shapes your perception of a situation and becomes the very foundation by which you make choices and take action. It becomes your perceived truth.
When it involves your ability to put yourself out there as an entrepreneur who has so much value to offer in this world, this limits your ability to be seen by the people who need you the most.
Over the years, I’ve heard so many entrepreneurs express their feelings of inadequacy:
“I’m not good at putting myself out there.”
“I don’t know how to market myself.”
“I don’t know what to say that will get people to work with me.”
But remember, these are called ’stories’ for a reason: they are simply an interpretation from one perspective.
Just a narrative constructed from a single viewpoint that you have the power to change.
Reframe how you see situation, and remember that these are not fixed qualities about yourself. Rather, start asking yourself:
“What places, activities, or people does my audience engage with, and how can I get more involved in that conversation?”
“What do I understand about my audience that will show I understand their challenges better than anyone else?”
“What do I strongly stand for to start building that trusting relationship with them, so they know who to turn to in their time of need?”
Answering these questions will help you remember that you can move beyond where you’re currently at, and create momentum to move forward again.
So if you’re ready to tell a different story, rewrite the role you’ve been casted in and create one that reflects the vision of who you wish to be.